If this sounds like you
Three situations people arrive here in. Each one opens with the symptoms rather than the pitch, so you can tell within a few seconds whether it is yours.
Your work is good and the referrals still dried up
For people whose pipeline was always word of mouth, until the month it went quiet.
5 symptoms, then what to do
You tried cold email and it did nothing
For people who have already done this once, got no replies, and assume the channel is dead.
5 symptoms, then what to do
You are the salesperson and the person doing the work
For solo operators and small teams where selling only happens when delivery pauses.
4 symptoms, then what to do